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Artistic Direction & Fashion Tech

Master's degrees

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Language:

English

Rythm(s):

Work/study training program and Full time course

Eligible for:

Bachelor degree

Output level:

Master's degree

Back-to-school:

September 2024

The purpose of this Master in Artistic Direction and Fashion Tech is to prepare today designers for the fashion world of tomorrow.

Designers will have to fully master the various digital tools, such as 3D, AI and VAR, express their creativity and build their collection in this new environment.

Thanks to a combination of practical learning, collaborative workshops and agile projects, you will be able to build your expertise and develop your creative skills.

The program is taught in English at Lisaa Mode Paris, one of the leading French Fashion schools. The second year is open to work-study scheme. At the end of the 2 years, you will gain a School diploma and French government recognized degree.

Introduction to the course

Thomas Bucaille - Director of LISAA Mode Paris - Mastère Artistic Direction & Fashion Tech

FASHION IS CHANGING FAST

Fashion is no longer just about trends, but also about technology. Designers must now integrate cutting-edge digital tools into their creative process to remain competitive.

AI and 3D design are revolutionizing the way collections are imagined, designed and marketed.

ARTISTIC DIRECTION AND MASTERY OF THE FASHION TOOLS OF THE FUTURE

To keep pace with these new developments, this unique Master's degree combines in-depth training in art direction, enabling you to develop your signature style, with intensive learning of the most innovative technologies in fashion.

You'll emerge from this program not only with a refined artistic vision, but also with a mastery of the tools that will define tomorrow's fashion.

Fashion Art Direction: Explore and hone your creative and artistic skills to conceptualize and direct collections that captivate and inspire.
Fashion Tech: Immerse yourself in learning about emerging technologies such as AI, virtual reality and 3D design. Learn how to use them to create innovative designs and optimize production and sales processes.

Who is it for?

The Master's program is aimed at students who have completed a Bachelor's degree in fashion. It's ideal for those who want to be at the forefront of fashion, designing collections that combine art and technology.

WHAT SKILLS WILL YOU ACQUIRE ?

At the end of this course, you will gain fundamental skills that will help you to express your creativity in new ways and future-proof your career in fashion. You will be able to :

Strengthen your knowledge base to better master new design tools, including cutting-edge digital softwares
Strengthen your technical skills to better respond to the transformations brought about by digital tools and Gen AI
Develop an innovative, sustainable and documented fashion design projects and collections;
Be able to develop a comprehensive brand vision, including staging, communication and augmented retail
Develop collaborative working using new ideation and management methods
Lead a problematisation and ideation process based on an analysis of customer needs
Design a transformation and/or innovation project
Design and implement an internal/external communication strategy
Manage an innovation and/or transformation project through to the final delivery phase
Managing a project team, a technical department and/or a cross-functional team

FOR WHAT PROFESSIONAL CERTIFICATION ?

At the end of the 2-year program, you will receive a double diploma: a Mastère in Artistic Direction and Fashion Tech from Lisaa Mode Paris, as well as a French Government recognized certification, the RNCP Professional Certification of Expert in Digital Strategy - ECAD CONSULTANTS - Level 7, registered with the RNCP under number 36287 by decision of the Director General of France Compétence dated 25 March 2022.

ÉQUIVALENCE

Have you already obtained a RNCP qualification at a similar level and in a similar speciality elsewhere and are you interested in our programme? You can ask us for full or partial equivalence.

If you have received and higher education degree from a non-French school, academy or university, and are interested by the program, please contact us.

Requests should be made via the contact page.

Possible admission in 2nd year if a first year of a similar Master’s programme has been validated in another establishment, subject to validation by the academic supervisor.

Careers

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The program will allow you to develop your professional life in all the “traditional” paths of Fashion design, as we believe that all creative teams will soon require the skills at the core of your Mastere in Artistic direction& Fashion Tech. It will also open numerous opportunities in the new fields of virtual fashion and augmented reality.

Fashion Designer
Artistic Director
Collection director
Product manager
Digital fashion designer
Digital project manager
Brand content manager
Stylist
NFT designer
E-merchandiser
Game Fashion designer

The strengths of LISAA Fashion Paris

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As a leading fashion school in Paris, LISAA Mode Paris welcomes you to brand new premises in the Latin Quarter, at the heart of the city. The school is welcoming students from all over the world with the full staff proficient in English and dedicated to supporting foreign new comers.
LISAA Mode offers you state of the art facilities : 4 pattern-making rooms, a knitwear workshop, an accessories workshop, a FabLab (laser cutting, plotter, sublimation printer, 3D printer), a screen-printing workshop, a photo and video studio, a computer graphics lab, etc. + as well as advanced softwares (Adobe full package, clo 3D, blender, unreal, dedicated fashion Gen AI tools)
Through, staff, teachers, alumni and partners, Lisaa Mode Paris is deeply connected to the French Fashion Industry. Throughout your course, you will have the opportunity to interact with some of the major figures in the sector, at conferences, collaborations and visits to workshops, factories, showrooms and trade fairs. Our experts are designers, brand managers, branding consultants, craftsmen, fashion designers, tech entrerpeneurs, incubators, etc.
LISAA is a fashion school recognised by the French Ministry of Culture.
LISAA is a fashion school recognised by professionals in the fashion and luxury sector : LISAA is one of the top 10 favourite fashion schools according to L'Étudiant (L'Étudiant 2018).

LISAA Mode offers you top-of-the-range facilities: 3 pattern-making rooms, a knitwear workshop, an accessories workshop, a FabLab (laser cutting, plotter), a screen-printing workshop, a photo and video studio, a computer graphics lab, etc.

Throughout this fashion design course, you will be individually supervised by a tutor as you develop your project

The content of the Master Art Direction & Fashion Tech

2-year course (4 semesters) with the following provisional number of teaching hours:

1rst year: 520 hours
2nd year: 455 hours

A total of 975 hours over the 2 years.

Other training-related events (conferences, speed recruiting, professional events related to the fashion sector) are organised throughout the year in addition to the above training hours.

Culture & innovations : 60 hours

Culture, Art and Fashion History (level 1)
Innovation in Fashion (through the ages): Understand the impact of technology, innovation, and digital on fashion and lifestyle
Analysis of the contemporary Fashion system (in terms of Marketing, Communication & Culture)
Metaverse and Digital Fashion (including Blockchain understanding)

Contemporary fashion design : 210 hours

AI and Artistic direction (methodology on how to use a revolutionary research & design support tool)
Fundamentals of eco-design (theoretical & practical)
Product design using 3D
NFT & Augmented reality (design & experience)
Game Fashion design (collaborative project in partnership)
Introduction to manufacturing and innovation (visits & lectures)

Digital marketing level 1 : 50 hours

Trends, from “couture” to TikTok
Fashion & Lifestyle brand building in the digital age (level 1)
New consumer behaviors and customer journeys

Personal & professional development : 50 hours

Design Thinking and creativity enhancement
Collaborative working tools
Building a holistic portfolio
Job searching preparation

Booster courses : 60 hours

One course to be chosen, depending on previous background
Clo 3D software intensive training
Advanced Pattern Making
Illustration and Fashion Drawing: By hand + Pro Create + Illustrator

Specialization modules : 90 hours

One module to be chosen, to be continued over the two years of the master's degree

Technical
wear
Knitwear
Fashion Accessories

Art & fashion culture

Art and Fashion History (level 2)
Trendbook & Bibliography (linked to the personal project)

Innovative fashion design

Eco-design Level 2 (Fashion sustainable transformation)
Hybrid group project (using physical and digital creative techniques)
Personal innovative fashion project (project monitoring in fashion design, pattern making, textile design, visual identity)

Digital marketing level 2

Digital and social communication: the rules of the game
Fundamentals of fashion business (including new business models)
Marketing & Communication strategy applied (personal project monitoring)

Personal & professional development

Design Thinking (level 2)
Collaborative working tools (level 2)
Methodology of writing thesis
Thesis: Research, Development and Writing (tutoring)
Masterclasses on specific fashion, technology and social thematics

Specialization modules

Following the 1st year specialization program
Technical wear
Knitwear
Fashion Accessories

The educational objectives of the training

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Understand the impact of digitalisation on collection design
Understand the challenges facing the fashion industry and become part of a sustainable and committed fashion industry
Anticipate technological and societal developments to drive innovative artistic direction
Strengthen your knowledge base to better master new design tools
Master cutting-edge digital tools
Strengthen your technical skills to better respond to the transformations brought about by digital tools and AI
Develop an innovative, sustainable and documented fashion design project
Develop collaborative working using new ideation and management methods
Be able to develop a comprehensive brand vision, including staging, communication and augmented retail

The methods used

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Diversifying teaching methods encourages learners to develop a variety of skills.

By offering you opportunities to work in teams, present your ideas in front of an audience or solve real-life problems, you acquire transferable skills, such as agility, critical thinking, effective communication and complex problem-solving, which are invaluable on the job market. Finally, you will “learn how to learn” effectively and ensure you can stay on top of the wave in this evermoving landscape.

The course is based on project works, in partnership with advanced Fashion houses; in the first year a group project and a personal one (conception, design and prototyping) in second year.
The aim of this 1st year is to strengthen your general and digital culture, master the tools, understand the challenges of a constantly changing market and sharpen your critical thinking skills. A combination of lectures, hands on experience and group work will provide you with the essential knowledge and skills to strengthen your creative expression.
The 2nd year is devoted to professional experience in a fashion house, to your big innovative fashion project and the writing of an associated thesis.
The spirit is of experimentation, with a creative lab mindset. We are closely connected with key players of the future of fashion such as Clo or startups such as Imki, DressX or Scottomalab.
Throughout this fashion design course, you will be individually supervised by a tutor as you develop your project and guided by our technical creative experts from the most innovative parts of the Fashion industry .

Assessment methods

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Assessment takes place throughout the course.

Continuous work plays a particularly important role in our assessment of a learner's progress. Pedagogical assessments, in line with professional expectations, will punctuate the course. These assignments are carried out individually or in groups.

Semester 1

Continuous work is regularly assessed in the various units of the curriculum.

Semester 2

Continuous work regularly assessed in the various UEs of the curriculum.
End-of-year jury for an individual or group project.

Semester 3

Continuous work regularly assessed in the various units of the curriculum

Semester 4

Continuous work regularly assessed in the various units of the curriculum
One or more final juries (composed of professionals and/or teachers)

Administration

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Thomas Bucaille

Director of LISAA Fashion

Emmanuelle Bresson

Head of Studies - Fashion Business Course

Karel Mills

Educational coordinator - Fashion Design course

Isabelle Laurent

Head of Studies - E-learning master's

Raphaëlle Chauvin

Head of Digital Learning - Fashion

Hugo Jeannette

Technical instructor model making

Sandra Rapin

Workshops manager

Audrey Knuchel

Head of Studies

Ludovic Lassanadio

Head of Public Relations

Coline Bricot

Admissions & Corporate Relations

Sabrina Sevin

Admissions & Corporate Relations

Annick Adekoya

Pedagogical assistant

Marina Milenkovic

Pedagogical assistant

Fanny Ragaru

Administrative & financial Assistant

Admission procedures

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INTENDED AUDIENCE

Graduates of a Bachelor's degree in Fashion Design / Fashion Design / Accessories / Textile Design / Pattern Making (or International equivalent), or 180 ECTS credits.

SPECIFIC EXEMPTIONS

If the candidate does not have the required professional experience or diploma, the candidate will have to present a file demonstrating his/her ability to validate the professional certification (VAP, employer's certificate or other proof of professional, personal or associative experience enabling the acquisition of related skills, etc.). This system for validating prior learning would be similar to a mixed VAE.

ADMISSION CONDITIONS

The course is open to applicants on the advice of the admissions officers, who examine their application (checking prerequisites and, where applicable, ECTS credits) and then interview them to verify and validate that their profile is suitable for the course.

The interview focuses on:

The suitability of the career plan for the course programme
The candidate's interest in the fashion industry
The candidate's interest in new technologies