ACQUIRING HIGH-LEVEL SKILLS IN MARKETING & MANAGEMENT
The fashion and luxury sectors are today at the forefront of mastering and developing new marketing techniques and strategic management of brands.
- In-depth knowledge of the fashion and luxury industries, from technical knowledge of clothing to trend analysis, via the history of fashion.
- Brand management techniques through an applied approach, from financial analysis and business strategy to the most up-to-date branding approaches and brand communications.
FULL-TIME OR CONTINUING EDUCATION
This course takes place over two years and is aimed at students in full-time education who have already completed a bachelor’s-level qualification, as well as active professionals. The latter category may be creatives wishing to discover the operational professions in luxury and fashion groups, but also marketers in all industries wishing to improve their skills with innovative approaches.
STUDYING WHILST WORKING THROUGH E-LEARNING
The Luxury and Fashion Management course is a distance-learning course, on a dedicated e-learning platform. It allows students to study management and marketing whilst acquiring professional experience within a company.
The course allows students to follow one or several certified internships over two years, and also to be employed full-time in a long or short-term contract, or to undertake professional work experience via a vocational sandwich course within the framework of a professional training contract (by way of classes to be attended in person at LISAA School of Fashion Paris). An exceptional opportunity that allows students to widen their professional knowledge and skill set.
Students come to meet the teaching staff each year for four weeks of seminars led by experts in fashion and luxury marketing and management, at LISAA Fashion Paris. The course starts from September onwards.
BECOMING AN EXPERIENCED PROFESSIONAL
Each student benefits from individual monitoring for the creation of their professional project and for finding a work placement. A database of more than 1000 job and internship offers per year allows students to find internships or jobs that live up to their expectations. A large number of them find work in the major luxury fashion houses, department stores or in specialist agencies.
Our students are undertaking work placements at Hermès, Paco Rabanne, Giorgio Armani Retail, Chloé, Ferragamo, IKKS, L'Oréal, APC, Paul & Joe, Dice Kayek, Maison Lejaby, Lanvin, Gérard Darel, Paul Smith, Les Petites, Bel Air, De Fursac, Galeries Lafayette, Sarenza, Brandalley, Martine Leherpeur, Publicis Conseil, The Row and Mondadori Magazines.
Read Thierry's interview, graduate in Fashion & Luxury Management, women knitwear developer at Balenciaga
Graduates are awarded a *qualification of Luxury Marketing Manager from MBA-ESG NSF 312 - level I (FR), 7 (EU), listed on the French Register of Professional Certifications (RNCP), decree published 26/09/2016 in the official journal of 04/10/2016.