Master Fashion Business

E-LEARNING: FLEXIBLE TRAINING

The advantages of e-learning:

• Take this course from anywhere in the world
• Freedom of organisation
• Save on travel time
• Having a professional activity at the same time

EXPERIENCE AT THE HEART OF LEARNING

The course offers an exceptional context in which to broaden your knowledge and professional skills. Immersion in a company optimises recruitment opportunities and is a real accelerator of professional integration.

The course allows you to:

• follow one or more subsidised internships for two years, 
• be on a sandwich course: professionalization contract or apprenticeship, 
• be employed full time on a fixed-term or permanent contract (with face-to-face classes at LISAA Mode Paris). 

Each student benefits from individualised follow-up in the realisation of their professional project as well as their search for an internship.

FUTURE CREATIVE MANAGER OF A BUSINESS IN FULL COMMERCIAL REVOLUTION

The irruption of Internet 2.0 has broken down the barriers between the creative and design staff of fashion and luxury brands, the marketing and distribution departments, and finally the customers. Interaction has become permanent, direct and two-way. This revolution places commercial innovations, the customer experience and the relationship with the product at the heart of the fashion, luxury and beauty professions.

This LISAA Mode programme aims to train versatile professionals capable of understanding the challenges of the core target markets, BtoB and BtoC retail platforms, the customer experience and digital sales, while relying on the traditional values of retailing in France and abroad.

The student covers the specificities of purchasing in the sector, prospecting with suppliers, finding the right product at the best price, evaluating the environmental qualities of the product, sales potential, etc. Intuitive, the buyer must have an acute sense of analysis and be a skilful negotiator.

Attentive to consumer trends, the course explores the various offline and online merchandising methods.

BECOMING A CONFIRMED COMMITTED PROFESSIONAL

The programme includes courses taught by a team of recognised fashion industry professionals, as well as numerous seminars, conferences and masterclasses on specific themes: business development, digital sales strategy, team management, sales force, new trade fairs and marketplaces, customer and user experience, etc.

STATE-RECOGNISED LEVEL 7 QUALIFICATION*

The Fashion Business & Luxury Management - Purchasing, Retail & Merchandising course leads to the *Qualification of Marketing and Business Development Manager - ESGCV, NSF 312p - Level 7, registered in the Répertoire National des Certifications Professionnelles (RNCP) by order of 15/12/2016 published in the JO of 18/12/2016. The certifying nature of the training and its relevance to the needs of the labour market are recognised by the State and the European Qualifications Framework.